:::

Practical Topics for 2023: Application of Generative Artificial Intelligence in Itinerary Planning

Industry: AI Application Services

Industry Pain Points:

  • Currently, in itinerary planning, the data cannot be systematized, and product personnel largely rely on personal experience and manual searching to complete planning. This method is not only time-consuming but also prone to data omission or mistakes, significantly impacting planning efficiency and accuracy, posing a substantial challenge for companies needing to respond quickly to market changes.
  • As customer demands for personalized itinerary planning continue to increase, product personnel are required to spend considerable amounts of time handling individual requests. This increases workload and prolongs delivery times, subsequently affecting overall work efficiency and challenging companies to meet rapid market changes.

Introduction of AI benefits:

  • By integrating internal and external product data, the system can automatically provide preliminary itinerary planning, substantially reducing manual itinerary writing time for product staff. The system-generated itinerary serves as a basic plan, which they can refine based on specific customer needs. This not only accelerates the planning process but also enhances work efficiency, ensuring each itinerary is completed promptly and effectively. With real-time updates on external data like weather changes, attraction statuses, or market trends, the system automatically adjusts itineraries, ensuring the information provided to customers is always accurate and timely.
  • The system also possesses robust data analysis capabilities, allowing for analysis of past sales data and external market information. This helps product staff deeply understand market demands and sales trends. For instance, by analyzing historical sales data, the system can identify which itineraries or products perform best during specific periods, thereby aiding travel agencies in precision in future product design and marketing strategies. Additionally, the system can conduct competitive analysis, enabling agencies to grasp market dynamics and competitors' strategies, swiftly adjusting their market positioning and promotional plans.
  • Moreover, when external market data indicates a significant increase in tourism demand for a specific area, the system can quickly update itinerary planning and adjust promotional strategies, allowing travel agencies to respond swiftly to market demands and provide precise product services.

Common AI technologies:

  • Generative Artificial Intelligence such as:OpenAIandGPTAnthropicothers.Claudeetc.
  • Enhanced Retrieval Generation

「Translated content is generated by ChatGPT and is for reference only. Translation date:2024-12-02」