【2019 Solutions】 OSENSE Technology’s Smart Stadium Experience: Making Watching Sports More Fun with AR Interaction!
Baseball is often considered the national sport of Taiwan, particularly with the recent hype around the retirement of Chacha, and the upcoming World Baseball Top 12 where great fan attendance is expected. Those who go to the games know that interactive features like the wave, Kiss Cam, etc., make it fun, and integrating AR could make it even more entertaining.
Combining AR for a more interesting and fun fan experience at games
▲ OSENSE Technology has recently showcased new AR integrated experiences at the AI HUB conference that make sporting events much more entertaining.
OSENSE Technology recently unveiled their Smart Stadium Solution at the AI HUB conference, enhancing the spectator experience with AR technology. For years, OSENSE has been focusing on technologies such as machine learning, computer vision, signal processing, spatial recognition, and augmented reality. Their well-known 'total perception' AI technology, which allows for a combination of 'human + machine space understanding' and 'environment + sensors to detect humans', helps collect and analyze spatial data. This technology not only leads globally but is also applied in fields like tourism, disaster prevention, textiles, healthcare, and marketing. Besides Taiwan, it has expanded into markets like Japan and Thailand and has been recognized by 'Nikkei Business' as the only Taiwanese company among the '100 Companies Globally that Could be the Next Google or Change the World', highlighting its groundbreaking Smart Stadium Experience aimed at major Asian smart sports tech markets.
▲ The Smart Stadium Experience not only offers fans an unprecedented immersive AR viewing experience but also simplifies tasks like finding parking spots and seating via a smartphone.
Integration of IoT devices with AI technologies like computer vision and signal processing
The Smart Stadium Experience is cool, integrating IoT devices with AI technologies such as computer vision and signal processing. Equipped with numerous high-speed cameras around the stadium, these technologies capture every movement of players and fans, visualizing data that can be augmented into AR. This allows for immersive experiences like tracking the trajectory of pitches and hits, or real-time tactical graphics, enabling interaction with fans onsite and streaming to remote viewers.
For instance, past stadium activities might have involved cheerleaders dancing, but the Smart Stadium Experience could show detailed player stats with a simple scan of your phone, or reveal virtual treasures in seating areas, or a monster may appear in the center to be battled with a baseball bat, creating a Pokémon-like gaming experience. This not only entertains a large audience but also opens up opportunities for cross-marketing and exposure through virtual characters and 2D/3D animations combined with food advertising, offering discounts, etc.
Moreover, the Smart Stadium can utilize a one-stop smart assistant APP incorporating 3D mapping to provide various services like ticket purchasing, food ordering, parking information, monitoring queuing status, facility usage, emergency medical help, and an online souvenir store, creating an unprecedented experience for fans through technology. This service also faces significant challenges such as the need for fast on-site wireless internet, which might require telecom providers to install additional mobile towers at the venue.
Smart Stadium built with 3D mapping provides diversified services
The Smart Stadium can also aid in professional training for teams, with high-speed cameras tracking players’ movement data for developing game strategies and analyzing players’ small movements to determine changes during the game or for use in physical therapy. Simply put, the Smart Stadium experience supports traditional stadiums in digital transformation; many foreign stadiums already apply similar technologies, and OSENSE Technology plans to implement it in two baseball stadiums in Taiwan. Those interested in Smart Stadiums can refer to Video Introduction and the 2nd 2019 World Top 12 Baseball Game Displayed at the Taichung Intercontinental Baseball Stadium
「Translated content is generated by ChatGPT and is for reference only. Translation date:2024-05-19」