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【2020 Solutions】 Not Just Attractiveness, But Capturing Consumer Attention: Rosetta.ai Personalized Recommendation System

When consumers don't know what to buy or are specifically interested in certain types of products, their first thought might be to shop online. Why? Because it's fast, convenient, offers 24-hour delivery, and they don't have a preference for specific brands, allowing them to find products from various sellers on a single platform.

While browsing online, you've surely seen product recommendation features like 'You may also like...' or 'Others also viewed...'. These not only help you find the products you need more quickly but also allow for fast comparison of similar items in terms of specs and price. It's a very useful feature for consumers. For merchants, this data helps understand customers' habits and preferences.

'Recommendation systems' basically ineffective?

Amazon and the globally known streaming platform Netflix see significant revenue boosts from their recommendation systems. Coupled with articles teaching how to increase conversion rates, e-commerce business owners might have quietly thought, 'I've tried using similar recommendation systems, but they haven't shown significant results.' Perhaps, aside from focusing on targeted marketing, we should consider each consumer as an individual with unique preferences, behaviors, and needs, creating a personalized shopping experience just for them.

Traditional methods, like recommending more fans after one buys a fan, no longer meet the current users' needs.

Modern networks use AI algorithms to dynamically calculate user behavior and update website merchandise, promptly adjusting the recommendations on sites and e-commerce platforms, such as recommended content and the content viewed, to better align with what users are seeking.

Why not analyze consumer profiles, allowing customers to have their 'personalized website'?

Data shows that e-commerce worldwide spends a lot on advertising to drive traffic, yet the actual conversion rates average only 2 - 3%. Why is this? Rosetta.ai has learned from over five years of e-commerce experience that two main factors affect customer conversion and retention:

★Inability to grasp customer purchase preferences, motivations, and situations, including personal factors

★E-commerce often involves wearing many hats with insufficient resources and budget to adopt innovative technology

Thus, Rosetta.ai has always focused on two critical business factors: 'Customer Acquisition' and 'Customer Retention', emphasizing integration of all touchpoints throughout the consumer's online and offline journey, rather than just being an online recommendation tool. Its personalized recommendation system suggests products that best suit each customer's taste, analyzing preferences to help brands more accurately understand their consumer profiles and recommend styles to potential customers.

Rosetta.ai also designs recommendation systems to suit different pages and KPI stages based on consumer shopping processes. Users can select scenarios based on their website's needs; the system also provides real-time feedback and automated engines. Now, with over 30 unified API-ready free modules and 14 basic scenario combinations, your e-commerce site will no longer be just another site. With AI and deep learning, the concept of homepage will be redefined, tailoring product recommendations and homepage design to meet individual consumer demands.

From another angle, creating a precision recommendation service for e-commerce, allowing the use of a personalized recommendation system, not only prevents customer churn and increases average order value but also enhances turnover and provides a novel shopping experience for modern consumers, resulting in a mutually beneficial cycle.

「Translated content is generated by ChatGPT and is for reference only. Translation date:2024-05-19」

Recommend Cases

這是一張圖片。 This is a picture.
AI Smart Health Prevention Plan

Herji Ltd held an interactive teaching session with AI storybooks at the 'Taiwan Early Childhood Development and Remedial Association Taitung Office', allowing children, teachers, and parents to engage in immersive educational experiences AI-generated children's educational storybook materials AI Learning Platform In recent years, changes in the social structure of Taiwan, combined with experiences in hospital emergency departments, have often led us to overlook the depressive symptoms exhibited by adolescents, resulting in tragic incidents of self-harm or even suicide among children A significant part of children's depression stems from their academic performance, with parents worrying about their children's future competitiveness, thus placing a lot of pressure on children who perform poorly academically In a family with two children with the same genetic background and provided with the same resources for growth, we often find that the second child's academic performance is not up to par, with poor grades, an inability to concentrate in class, and even lacking the patience and perseverance to finish reading a comic book or playing a video game We have been exploring why these differences occur and discovered that these issues often arise from undiagnosed learning disabilities during early childhood Due to environmental factors, children with delayed learning abilities are often not acknowledged by over 80 of parents who are reluctant to seek treatment for their children, primarily fearing that their child will be labeled as delayed As a result, the child's learning ability is hindered from an early age, with their academic struggles increasing as they enter primary and secondary school, leading to greater academic lag, frustration from parents, struggles from the child, and increased family disputes If tutoring does not yield effective results, expenditure without achieving positive outcomes often leads to further family conflicts, creating a vicious cycle that accumulates a lot of negative emotions in children during their developmental process, which in turn affects various factors impacting their health In reality, the main reasons behind a child's poor academic performance, inability to learn, lack of interest in learning new things, or even developing health-impacting psychological conditions, actually stem from accumulated learning delays during early childhood The period before the age of six is considered the golden window for treating learning delays If these can be identified and addressed during this time, there is a chance that the child's learning abilities can be greatly improved10The industry's current pain points are as follows 1Lack of methodologies for assessing learning abilitiesLack of databases for sample comparisons in the market 2Traditional parental misconceptionsFear of labeling and treatment delays for mild to moderate cases 3Lack of therapeutic materials and toolsShortage of therapeutic storybooks and series courses This project will develop a national talent development support system, utilizing AI Technological development of a system for assessing children's learning abilities that supports parents in safeguarding their children's health from the start of learning ability testing, offering early detection and treatment In the future, all Taiwanese children, regardless of background, will be able to establish a healthy foundation in early childhood, growing up to become valuable assets for national development 2、 As proposed in this planAIApplications and explanations 'Child Language Ability'AI'Analysis Model' This model quantitatively analyzes 'the condition of children's use of Mandarin' when 'expressing an event' Scenario Preschool teachers guide children in narrating storybook contentAITools analyze the sentences used by children to describe storybook content, applying statistical algorithms for quantitative analysis Analysis indicators include 'sentence type' and 'lexical items' Analysis aspects include correctness of sentence structures, diversity of vocabulary, quantity of vocabulary used, and accuracy of vocabulary usage Application Comparative analysis between an individual child and peers' language abilities can offer more detailed language skills teaching by preschool teachers Techniques used Chinese word segmentation, Chinese POS tagging, Chinese syntactic rules analysis algorithm, and quantitative analysis algorithms Tools usedChinese word segmentation tools, POS tagging toolsChinese POS Tagging Tool 3、 Expected Industrial Value Establish a learning ability assessment and support system, through therapeutic storybooks and courses Collaborate with kindergartens to develop learning ability bases, preventing children from being stuck at the starting point Alongside parents, protect children's health starting with learning ability testing, backed by a robust database, allowing parents to identify early any delays in learning, helping children regain their learning abilities 4、 Expected Industrial Benefits Economic Benefit and Future Spread and Impetus By supporting children with delayed learning abilities, enhancing their learning prowess through this project, these children serve as the future of our nation and can thus significantly contribute to national talent development Furthermore, the purpose of establishing a learning ability development base is to help reunite children with their parents, increasing their interaction time, allowing the children to move beyond mere one-dimensional interactions 3C This facilitates two-way interactions between the child and parents, potentially impacting children who may have been otherwise delayed in developing their capabilities due to environmental factors 「Translated content is generated by ChatGPT and is for reference only Translation date:2024-11-15」

【解決方案】客廳化身為健身房 Uniigym矢志成為健身界的Netflix
Living Room as a Gym: Uniigym Aims to be the Netflix of Fitness

Afflicted by the pandemic, most people choose to stay at home However, for those who enjoy exercising, missing a day at the gym can feel uncomfortable With Uniigym's 'AR Fitness x Uniigym' app, users have access to nearly 1,000 diverse exercise classes With a dedicated AI coach, users can exercise anytime they wish, while also tracking their fitness journey, and understanding their condition completely To encourage public fitness and fight the pandemic together, Uniigym has also collaborated with Chunghwa Telecom, offering free access to the 'AR Fitness x Uniigym' app for 30 days starting from now until the end of June, contributing to the public health effort Founded in 2019 by CEO Yu-Chieh Lin, Uniigym was conceived from the monotony and limited options of gym venues like fitness centers and school gyms, and low interaction with trainers The company aims to make exercising as fun as gaming through technological solutions, starting with their first product—an intelligent dynamic projection system that has gained favor in the fitness market Uniigym continuously innovates fitness products creating a comprehensive platform for sports health Uniigym is dedicated to creating an immersive fitness course platform starting from offline venues to an online platform, thereby achieving a full spectrum of fitness content and increasing data traffic for enhanced monetization capabilities Over three years, Uniigym has continued to develop new products So far, they have reached the third generation of products In addition to the Uniicube, a dynamic projection fitness system, there's also Uniihome, which turns living rooms into gyms through set-top boxes provided by Taiwan Broadband Communications and cable television provider Kbro Furthermore, the third generation, Uniicell, allows users to exercise anywhere anytime with mobile devices and 5G networks Next, Uniigym plans to launch the fourth generation, Uniicare, targeting businesses and government employees with camera and heart-rate devices to gather health data and offer health management solutions Features of the AR Fitness x Uniigym App "Uniigym is a combination of Netflix and Nintendo, aiming to become the Netflix of the fitness world" By lowering the barriers to exercise through Uniigym's diverse workout classes and fostering a national habit of exercise, marketing director Shu-Wei Wang explained the company's strong ambition and its ongoing progress towards these goals Since the launch of the AR Fitness x Uniigym app in collaboration with Chunghwa Telecom in November 2021, the app has seen over 20,000 downloads in less than half a year, featuring nearly 1,000 multi-category classes including aerobics, fat-burning, body sculpting, strength training, yoga, boxing, and popular dance Built-in latest AI posture algorithm for real-time monitoring of exercise state The AR Fitness x Uniigym APP features six key functionalities, consisting of One Celebrity fitness courses, featuring a hundred top instructors, pick and practice anytime without appointment Two AI real-time motion matching that captures 20 skeletal points of the body through the phone's camera, accurately comparing movements and providing instant feedback Three AR fitness trainer, accompanying you in any environment, personally guiding the workouts, making the fitness experience more engaging Four Gesture remote control interface, allowing you to remotely access various features, making operations easier Five Supports screen casting, syncing the phone with TVs and screens to enhance immersive exercise experiences Six Self-data tracking, fully recording fitness progress including exercise hours, calories burned, and training programs AR动滋动 x Uniigym Rise to Exercise, Safeguard Health TAIWAN SAFE Event Introduction Most importantly, the system platform integrates the latest AI posture algorithm, comparing user movements and skeletal points with those of the fitness trainer during exercise, combined with heart-rate belts to display changes in heart rate on the screen during exercise By employing technology in exercise, it not only protects users during training but also helps in logging physical energy consumption, effectively enhancing exercise efficiency and preventing exercise injuries Uniigym is deeply rooted in Taiwan and expanding to international markets In fact, Uniigym's products are iteratively evolved according to different user groups The second generation product, Uniihome, turns living rooms into gyms in collaboration with the television system platforms, Taiwan Broadband Communications and Kbro, featuring set-top boxes with a menu of 1,700 classes, each lasting 3-5 minutes suitable for all family members ranging from grandparents to children, providing a freely selectable fitness menu for different groups AR Fitness x Uniigym App Product Experience Scenario Illustration In the post-pandemic era, exercising at home has become a trend Uniigym's interactive sensor-based fitness courses offer consumers a convenient, economical way to exercise anytime, anywhere It eliminates the need for purchasing fitness equipment or spending on expensive courses, as users can enjoy personal guidance from an AI coach directly through their smartphones, enhancing their willingness and frequency of exercise, playing an essential role in promoting a healthier lifestyle for all Uniigym provides a combination of online and offline AI cloud-based interactive sensor technology services, matched with home settings and various types of exercise spaces, to offer consumers an entry-level threshold to enjoy professional and entertaining fitness experiences anytime, anywhere This innovative business model has attracted investments from renowned Taiwanese listed companies such as, Nan Yih Textile and Taishin International Bank, and also partnerships with notable international sports enterprises like Decathlon Besides deep-rooting in the Taiwanese market, Uniigym is also actively expanding into international markets including Singapore, Thailand, and China This year 2022, Uniigym plans to launch its products with the Singaporean telecom group Singtel, allowing Chinese-speaking users and a broad international audience to enjoy new interactive sensor-based fitness courses In the future, Uniigym will also introduce home-based health management solutions for corporate and government employees, where employee health data is collected during exercise through cameras or heart rate devices, analyzed, integrated, and linked with health and medical data to achieve preventive medical goals Uniigym founder and CEO, Yu-Chieh Lin「Translated content is generated by ChatGPT and is for reference only Translation date:2024-05-19」

【解決方案】瑕疵辨識率達百分百 耐銳利科技獲面板大廠青睞
Defect identification rate reaches 100%, Nairi Technology is favored by major panel manufacturers

On the machine tool production line, there are some slight differences in the first step of assembly Accumulated tolerances will cause the assembly work to be repeated, which is time-consuming and labor-intensive, resulting in shipment delays that will impact the company's reputation Narili Technology Company focuses on the field of smart manufacturing and provides various AI solutions It uses machine learning models to inherit the experience of old masters In the CNC processing machine assembly and casting process, it uses AI to analyze production line data, accurately adjust various data, and improve Production accuracy is 25 This AI production line data analysis system is called "Master 40" by Huang Changding, chairman of Naruili Technology It is the most evolved version of the master plus artificial intelligence It has been used in machine tool processing factories with remarkable results In addition, Nairi Technology used AI defect detection technology to participate in the 2021 AI Rookie Selection Competition of the Industrial Bureau of the Ministry of Economic Affairs, assisting AUO in advanced panel image defect detection, with an accuracy rate of 100, and won the award Assisted panel manufacturer AUO to solve problems with 100 accuracy in defect detectionHuang Changding further explained that during the production of general panels, edges and corners are There may be defects in the corners Although the defects are visible to the naked eye, AOI is often difficult to identify, causing the detection error rate to often exceed 30 Therefore, re-inspection must be carried out with manpower to improve the accuracy rate However, in response to the demand for a small number of diverse products and insufficient manpower, using AI detection is indeed a good method Nairui Technology, founded in 2018, has been able to win the favor of major panel manufacturers with its AI technology in just three years In fact, it has been honed in the field of CNC machine tools for a long time Tang Guowei, general manager of Narili Technology, pointed out that the top three CNC machine tool factories in Taiwan hope to introduce AI into the two production lines of assembly and casting Among them, on the assembly line, in order to maintain the accuracy of assembly, every part of the component is designed Tolerances are designed During assembly, each component is within the tolerance However, the cumulative tolerance still fails the final quality inspection and must be dismantled and reassembled This is not only time-consuming and labor-intensive, but also causes waste "After entering the production line, I realized that some masters have accumulated a lot of experience and are good at adjustment After his adjustment, the accuracy rate has improved a lot and the speed is faster" On the contrary, the new engineers did not Based on experience, it takes a long time to adjust and may not pass the quality inspection The yield rate of Master 40 system has increased significantly from 70 to 95Tang Guowei then said that the original size data set by Master during assembly All were recorded on paper After the information was written, it was stored in the warehouse and sealed No one studied the relationship between the dimensions Narili assists customers in designing the Fu 40 system Through the human-machine panel, the master can directly input the measured dimensions and related data during assembly After collecting data from different masters, AI algorithms are used to analyze the relationship between the data and create an AI model The AI model automatically notifies the operator what size to adjust to, and the quality inspection will definitely pass In this way, the yield rate will be improved It has increased significantly from 70 to more than 95 Narili Technology Company focuses on the field of smart manufacturing and provides various AI solutionsTang Guowei added, assembling the spindle of a CNC processing machine It took four hours In the first step, the machine made measurement errors, including vibration, temperature, speed, etc that were out of range It had to be dismantled and reinstalled, which took another four hours How to adjust after disassembly depends on the experience of the master At first, the master may have done the best assembly method based on experience, but the error rate was also 30, and the assembly took several days With the assistance of AI masters, the assembly time only takes half a day, and the yield rate reaches over 95, saving a lot of time and manpower "Use the AI model of machine learning to collect the experience of all the masters and provide it for AI learning The first step is digitalization, and the second step is knowledgeization This is the transformation of the enterprise "An important key", Huang Changding believes that Narili Technology is an important partner in the transformation of traditional manufacturing from automated production to digital transformation In addition, another industry that Naili Technology focuses on is the smart car dispatching system of the leading brand of elevator manufacturers The so-called car dispatch referring to the elevator car means that if there are more than two elevators, group management is required In the past, car dispatching was based on fixed rules If the elevator was closer to the requested car, that elevator would be automatically dispatched On the one hand, it did not take into account that dispatching a car if the elevator was called too many times might make other people wait longer The previous vehicle dispatching model did not take into account the usage characteristics of the building, resulting in a lot of waste For example, in an office building, there are peak hours in the morning, lunch break, and afternoon after work AI smart car dispatch can be flexibly adjusted according to off-peak and peak hours, increasing the efficiency of car dispatch, reducing waiting time, and reducing wasted electricity Introducing elevator smart dispatch to improve transportation efficiency and have environmental protection functionsHuang Changding added that just like the previous traffic lights at intersections, the system has already The number of seconds to stop and pass on highways, sub-trunks and small streets is programmed Smart traffic lights are now used to flexibly adjust waiting times to make road sections prone to congestion smoother Using AI to learn usage scenarios and introducing a smart dispatch system into elevators will improve transportation efficiency and make it more environmentally friendly In addition to introducing smart elevator dispatching, Nairili also introduced AI into the smart production and shipment scheduling system of elevator factories Elevator factories often cannot accurately estimate the customer's elevator delivery date For example, office buildings or stores must be completed to a certain extent before the elevator can be installed on the construction site If affected by unexpected factors such as delays in the customer's construction period, the elevator factory will often be idle or the schedule will be difficult to arrange Tang Guowei pointed out that generally those who understand the progress of client projects may be from business or engineering, but overall, the accuracy rate of shipments is only about 60, which means that 40 of them will not be shipped as scheduled Therefore, if the shipping schedule can be accurately estimated, the production line can be freed up for emergency orders or other product production needs The AI smart scheduling system will analyze past shipment data, about 20-30 parameters such as climate, distance between the factory and the construction site, and customer credit, and put them into the AI algorithm to accurately predict whether shipments can be made as scheduled goods Huang Changding also specifically stated that the machine learning of Naili Technology is not ordinary machine learning, but also incorporates various calculation methods such as traditional image processing technology and statistics Only by being very familiar with the domain knowledge can we make good products AI models are also where the company’s competitiveness lies He emphasized that the data that general SaaS platforms can process is very limited, and the accuracy rate has increased from 70 to 75 at most Naili’s strength lies in AI algorithms and machine learning, and it must be coupled with in-depth industry knowledge to produce output Good AI model Narili Technology started with the AI project, gradually deepened the technology, chose to start with the more difficult tasks, and accumulated rules of thumb It is expected to develop SaaS services this year 2022, based on customer needs starting point, gradually gaining a foothold and becoming an important partner in smart manufacturing The picture left shows the general manager of Naruili Technology Tang Guowei and Chairman Huang Changding right「Translated content is generated by ChatGPT and is for reference only Translation date:2024-05-19」