How to integrate consumer data from various group companies to create advertising synergy and enhance the conversion rate of e-commerce guided orders is probably what every cross-industry business owner dreams of No problem, this can be achieved gradually through AI Eastern Home Shopping is affiliated with the Eastern International Group, which includes East International, Eastern News Cloud, Eastern Insurance Representatives, Eastern Natural Beauty, Eastern Global Marketing, Eastern Pet Cloud, HerEastern, Focus Media, Hong Kong Strawberry Net, and Bear Mom's Vegetable Market, among other companies With cross-industry and cross-domain relationships within the group, and independent operations of membership systems in each unit, consumer data could not be exchanged within the group, making it difficult to uphold Eastern Group's promise to 'place customers in a godly position' Eastern Group’s companies cover a wide range of industries, with large and scattered member databases The Eastern Group boasts significant member traffic and has applied AI news recommendation algorithms and other related technologies across various venues However, the independence of member systems in each unit of the Eastern Group prevents the exchange of consumer data within the group, lacking a comprehensive basis for consumer behavior analysis This results in the inability to enhance the precision of personalized services and marketing strategies When analyzing the challenges and trends of the current retail market, Eastern Group remarked that in response to changing consumer demands, non-traditional business models are emerging, leading to the fragmentation of retail Various emerging business models provide services or products catering to their niche markets, leading consumers to rely less on traditional retail models Retail fragmentation, becoming more apparent in emerging countries, rapidly develops new forms of retail such as high-growth flash sale eCommerce, which threatens traditional B2B2C eCommerce platforms These emerging business models quickly divide traditional retail spaces and could revolutionize existing market rules The retail market is expected to continue evolving towards segmentation The rapid integration of AI applications in the new retail industry to meet highly competitive markets Under the trend of merging physical and digital realms, the line between offline retailers and online e-commerce is increasingly blurred Offline retailers are setting up brand official websites and developing brand apps, investing in e-commerce platforms, while e-commerce operators are starting to established offline physical experience stores, enhancing touchpoints with customers Both are exploring consumer data profiles through offline-online integration, based on AI technologies like machine learning, deep learning, computer vision, language processing, mobility control, and decision-making technologies to actively integrate intelligent retail AI applications, shaping the new retail industry Additionally, Google Chrome claimed in 2021 that it would disable 3rd party cookie functionality within two years, causing retail companies to lose the ability to track personalization via Cookies and understand user behavior across different times, locations, and ads This will prevent cross-device, cross-platform tracking, forcing companies to transform and face big challenges in traffic advertising sales Therefore, the Eastern Group decided to implement the 'OneID AI Traffic Monetization Service Validation Plan', establishing an exclusive data alliance for the Eastern Group, using 'Unified ID' for cross-industry, cross-service data exchange Transforming from collecting personalized data of related companies to analyzing common behavioral characteristics of consumers across industries, segmenting them to obtain users with similar behaviors, and providing interesting content Additionally, utilizing first-party data and AI technologies to improve ad click-through rates, enhancing the advertising value and e-commerce guided order conversion rates This AI technology project is co-developed by Eastern and ASUS computers, encompassing major development tasks such as project planning, system architecture design, system environment setup, algorithm development, algorithm model validation, and system verification The employed technologies include a big data parallel processing framework, natural language processing, user recommendation embedding systems, similarity search, search engine indexing, and click rate prediction This project aims to develop a comprehensive data collection, processing, and integration platform 'Data Middleware', collecting various data sources, focusing on users as the basic unit, forming structured data tables, and calculating user tags for precise characterization of each user Subsequently, this data is utilized for precise AI advertisement placements Eastern Data Middleware structure diagram Eastern Home Shopping introduces OneID AI Traffic Monetization Service, predicting cost-effectiveness to be up to 2 times Eastern stated that this project primarily applies 'user behavior data' and 'AI technology', with user behavior data provided by the Eastern Group and AI technology being co-developed by company and ASUS teams, covering systems such as AD Serve, precise audience estimation system, AI automatic optimization system, advertising efficacy system, and user profiling system The customer data and traffic of AI technology co-developed with ASUS remain independent and not interconnected According to estimates, this development project's total cost-effectiveness could reach 200, expected to precisely capture the user's digital trajectories, behavior, and profiles, potentially resulting in significant growth in customer lifetime value LTV, effectively integrating Eastern's online and offline services, enhancing membership service content, and substantially increasing corporate value In the future, as the Eastern Group continues to expand into international markets, it currently targets Mainland China as the primary promotion market, extending the entire service module with Eastern Global’s operational model to the global Chinese market while ensuring compliance with GDPA, merging it with Strawberry Net to provide Eastern's new retail services with the advantages of big data and AI globally Eastern Group will expand its services and technology to the global market through Strawberry Net「Translated content is generated by ChatGPT and is for reference only Translation date：2024-05-19」

Have you had your morning coffee yet Over the past decade, Taiwan has gradually formed a coffee drinking culture With the advancement of AI technology, autonomous coffee roasters can now rely on AI for precise location setting while also cultivating a loyal customer base Let's see how this is done According to the International Coffee Organization ICO, Taiwanese consume approximately 285 billion cups of coffee annually, with the coffee market in Taiwan estimated at 80 billion TWD, growing about 20 each year In recent years, the 'drinking coffee' culture in Taiwan has become synonymous with popularity, with coffee being the most frequently chosen daily beverage by 65 of the population Coffee enthusiasts, particularly the more avid ones, are willing to pay more for coffee beans that suit their tastes An increasing number of unmanned drink kiosks have also begun to appear in the Taiwanese beverage market Unmanned coffee beverage shops face difficulties in expanding quickly, primarily due to two major issues one is the appropriateness of customer flow and machine placement locations which still rely on manual analysis the second is penetrating the market of mid to high-end coffee lovers accurately AI resolves two major challenges for autonomous coffee roasters suitable placement and cultivating a loyal customer base To tackle these issues and help autonomous coffee roasters quickly break into the market, Raysharp Electronics intends to implement AI for people flow counting analysis and unfamiliar face recognition These technologies aim to calculate the crowd size at potential roaster locations and classify consumers by gender and age for more precise market analysis They also provide multiple choices for the roasting of raw coffee beans, offering a more customized service tailored to the needs and tastes of professional coffee aficionados with a pack of 'high-quality roasted beans' Since 2018, the rise of unmanned stores has been mainly due to owners wanting to reduce persistently rising rent and personnel costs However, the initial assessment of store locations still requires hourly labor expenses for manual estimation of customer flow, leading to possible miscalculations of both on-site consumers and passerby traffic These inaccuracies may prevent precise real-time analysis of customer flow, or even misguided estimations of operational efficacy after a trial run, thus missing the optimal timing for loss-preventing location retraction Raysharp Electronics introduces autonomous coffee roasters equipped with AI-based people counting analysis and facial recognition Raysharp Electronics combines AI people counting analysis and facial recognition with the coffee trend known as 'black gold', addressing the preferences of numerous coffee connoisseurs in Taiwan who enjoy personally selecting coffee beans at bulk stores and frequenting high-quality grinding cafes or chain coffee shops A new concept for the first autonomous coffee roaster offering choices based on the origin, variety, and roasting methods of coffee beans has emerged AI coffee roasters enhance customer loyalty and materials management efficiency by 20 For the advanced development of autonomous coffee roasters, Raysharp Electronics engineers have equipped the AI NVIDIA development platform on the basis of TCNNFacenet Through AI, tens of thousands of images related to gender and age are used for sample training, allowing even first-time coffee roasting customers to be easily classified using unfamiliar face recognition This gains consumer trust, enhances willingness to use, and allows for recording purchase information and future product recommendations, leading to consumer purchase behavior analysis This information helps owners tailor future material preparation based on consumer preferences for different coffee beans, reducing raw material transportation and storage issues, and improving material management efficiency by 20 Moreover, by placing these autonomous coffee roasters in high-traffic areas, owners can use cameras to capture the crowd and assess whether the machine location has an adequate customer base, quickly analyzing whether to reposition the machines, and more easily targeting the best locations for middle and high-end coffee lovers The unmanned coffee roaster features a professional roasting mode interface, providing options based on the origin and variety of coffee beans, their roasting methods light, medium, deep, and related temperature, wind speed, and timing settings If improvement needs arise during the process, engineers can adjust firmware parameters and also assist in integration with the owner's ordering system Staff members briefly describe the operation of the autonomous coffee roaster 'Black Gold' penetrates deeper into coffee shops, science parks, and commercial buildings through AI This autonomous coffee roaster targets coffee connoisseurs and can be placed in middle to high-end coffee shops to roast more customized coffee beans than those available in bulk stores Upon completing a batch of coffee beans, it immediately provides them to professional technicians within the coffee shops for grinding and manual brewing The remaining roasted beans can also be taken home for brewing and enjoyment It also adds value to coffee shops by better understanding consumer preferences for coffee beans and launching more customer-attracting drink promotions and appropriate inventory management In addition to coffee shops, the autonomous coffee roaster can also utilize AI-based people counting analysis to precisely set up near scientific parks and commercial buildings, offering high-quality coffee beans for office brewing to internal employees with high coffee consumption needs Furthermore, implementing a physical membership system can initiate coffee bean purchase promotions or periodic payment incentives, thus attracting new clients and cultivating existing customer loyalty and retention The operation interface of the smart autonomous coffee roaster「Translated content is generated by ChatGPT and is for reference only Translation date：2024-05-19」

Although satellite remote sensing images can make all surface objects visible, it still requires a lot of time and manpower to be truly applied to the industry In order to effectively solve the problems that customers face in digesting huge amounts of image data and eliminate technical obstacles for cross-domain users to process satellite remote sensing images, ThinkTron has developed an "AI Analysis Cloud Service Platform for Remote Sensing Big Data" as a new beginning for cross-domain AI applications for spatial information In recent years, in response to the impact of industrial globalization, Taiwan's agriculture has continued to transition towards technology-based and higher quality, improving the yield and quality of crops by solving problems, such as microclimate impacts and pest and disease control The demand of agriculture on images has expanded endlessly to accurately grasp the growing environment of crops In the early years when UAVs unmanned aerial vehicles were not yet popular, manual field surveys were the most basic but most labor-intensive work With the emergence of UAV drones, aerial photography operations might not be difficult, but the range that can be photographed is limited Furthermore, surveying expertise is required to accurately capture spatial information At this time, the use of satellite remote sensing data may break away from the past imagination of using image data Taiwan Space Agency TASA ODC data warehouse services In the past ten years, with the breakthrough of modern satellite remote sensing application technology, Digital Earth has become a new trend in global data collection Countries have developed data cube image storage technology, and the development of smart agriculture has become one of the largest image users Determining planting distribution is the first step in understanding crop yields Free satellite remote sensing images, powerful data warehousing support, and the team's robust image recognition technology are important supports for accelerating agricultural transformation Using satellite remote sensing image data can accelerate the development of smart agriculture However, in the past, it was difficult to extract large-area crop distribution through satellite remote sensing images, not to mention the cost If you wanted to use free information, you had to visit all websites of international space agencies, look through the wide variety of satellite specifications, and carefully evaluate the sensor specifications, image resolution, and revisit cycle After finding suitable images, you had to look at them one by one to filter the ones you need Next is downloading dozens of images that are often several hundreds of Megabytes MB each, which might exceed the capacity of your computer Also, after overcoming image access and preparing data, you must then start to confirm the downloaded image products and which bands you want, because the image you see is not just an image file jpg or png, but rather complex multi-spectral information, attribute fields and coordinate information It takes a lot of effort just to confirm the correct information Facing GIS software packages with complex functions is the start of another trouble The complex image pre-processing process and the inflexible machine learning package greatly reduce the efficiency of analyzing data After finally getting the results of crop identification, you might find that the best time for using map information may have already passed The above-mentioned complex and time-consuming satellite image processing problems are precisely the pain points of the market ThinkTron expanded from traditional machine learning to modern deep learning applications, and developed an "AI Analysis Cloud Service Platform for Remote Sensing Big Data" under the GeoAI framework, breaking through the constraints of details in the spatial information for customers Differences between the process before and after introducing the AI analysis cloud service platform ThinkTron said that Taiwan's ODC Open Data Cube system has been completed and began providing services after years of efforts from the Taiwan Space Agency TASA, formally becoming aligned with international trends The powerful warehousing technology allows users to easily capture and use image data of a specific time and spatial range according to their needs The warehouse stores multiple satellite image resources from international space agencies, including the ESA's Sentinel-1 one image every 6 days, Sentinel-2 one image every 6 days, USGS's Landsat-7 one image every 16 days, Landsat-8 one image every 16 days, and the domestic Formosat-2 one image every day and Formosat-5 one image every 2 days ThinkTron develops satellite image recognition tools based on Python Breaking free from the limitations of GIS Geographic Information System software packages, ThinkTron integrated GDAL Geospatial Data Abstraction Library based on Python, and considered computing efficiency and parallel processing when developing all tools required for satellite image processing and image recognition modeling, including coordinate system and data format conversion, grid and vector data interaction, and data intra-difference and normalization All of the tools are designed with AI applications in mind, and some commonly used tools are packaged into an open source package under the name TronGisPy to benefit the technical community ThinkTron utilized the team's understanding of satellite remote sensing images and the collected tagged data crop distribution maps to preset the image recognition modeling process, the required training data specifications, and dataset definitions This is imported into the machine learning LightGBM or deep learning CNN framework that was completed in advance, and the entire training process to be performed in the Web GIS interface, providing users with partial flexibility to freely filter images, confirm spatial and temporal ranges, select models, and adjust hyperparameters In addition to the operation of training models, it also provides historical models to output identification results, and finally displays the identification results of crop distribution on the Web GIS map In fact, agriculture is not the only industry that needs satellite remote sensing applications AI applications of spatial information have also appeared in various fields as companies in different industries aim to enhance their global competitiveness For example, surveying and mapping companies that have a large amount of map data can use the AI analysis cloud service platform to store map data while also accelerating the efficiency of digital mapping Under the severe global climate change and the risk of strong earthquakes, there is a wide variety industrial insurance, agricultural insurance, financial insurance, or disaster insurance are all inseparable from spatial information The use of remote sensing image recognition to understand insurance targets has long been an international trend AI Analysis Cloud Service Architecture for Remote Sensing Big Data