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【2022 Solutions】 AI Understands Marketing?! Tammy Technology's Personalized Recommendation Service Helps Fashion E-commerce Increase Conversion Rates by 3 Times

Having experienced small to medium-sized e-commerce, founders and CEO Zi-Hao Huang and co-founder and COO Yi-Ting Li of Tammy Technology decided to tackle the marketing challenges of all e-commerce personnel using AI technology. Focusing on fashion e-commerce, Tammy Technology's personalized recommendation SaaS (Software as a Service) helps small to medium enterprises tackle the rising costs of marketing and the overwhelming data, enhancing conversion rates and average order value, becoming an invaluable AI assistant in the fashion e-commerce industry.

Enhancing conversion rates has always been a major challenge for all e-commerce platforms. Unlike major players like Google and Facebook who collect browsing history to target interested messages or advertisements, smaller e-commerce businesses lack the resources and manpower to construct data analysis systems or tools.

Company Position: Marketing technology team for small and medium-sized e-commerce utilizing AI to establish automated marketing

Established in 2016, Tammy Technology initially aimed to become 'the marketing technology team for small to medium-sized e-commerce,' hoping to resolve challenges of low conversion rates and customer retention through data analysis and personalized recommendation services. 'Daniel (referring to Zi-Hao Huang) and I have both worked in small to medium e-commerce. I handled branding, marketing, and design, while he managed backend systems, project management, and development launches, almost everyone was multitasking.' Understanding the pain points of e-commerce operators, they decided to help small and medium enterprises by developing automated marketing systems and a personalized recommendation SaaS, aiding those with limited marketing resources.

▲ Through AI technology, analyze consumer purchase preferences and provide personalized recommendation services

By analyzing each consumer's purchase preferences using AI technology and storing their digital footprints in the backend for data analysis, Tammy Technology stands apart from traditional recommendation systems that categorize customers. They offer personalized product recommendations based on each individual's style preferences to achieve precise marketing objectives. Yi-Ting Li emphasizes that Tammy Technology's personalized recommendation service has two main functions: one is to make website personalized recommendations, and the second is to integrate with marketing channels such as email, SMS, and chatbots (chatbot) to send personalized promotional messages.

When consumers enter the official website, based on consumer profiles and preferences, different product recommendations can be provided on each page. Individual products also have different recommendation systems on different website pages, providing each consumer with a unique shopping experience after entering the site. Using deep learning AI technology, Tammy Technology analyzes consumer behaviors at various online shopping touchpoints through various devices, digitalizing all consumer behavioral data to build consumer profiles.

For example, a consumer with high purchasing frequency designated as VIP, whose preferences for Morandi color schemes, lace materials, high-neck styles, etc., are recorded and tagged. When browsing the store's website, the website will recommend corresponding products based on these purchase preference tags for VIP, and can also set customized discounts and pop-up windows, or send personalized messages through mobile SMS, email, etc., ensuring each customer receives discounts that fit their needs.

At this stage, Tammy Technology's client base includes male and female apparel, shoes, accessories, cosmetics, and other fashion design industries with a strong personalized color. Many clients have seen significant results after introducing personalized recommendation services. For example, Shu Uemura under the L'Oreal Paris group, specializing in high-performance skin products and trendy makeup products and professional makeup tools, experienced a significant increase in conversion rates by 3 times and a revenue increase of 1.8 times after adopting Tammy Technology's service.

Additionally, the well-known apparel business iRoo, after installing a personalized recommendation system on the official website and integrating digital marketing channels like Line and Chatbot, saw the conversion rate rise more than 5 times, with a monthly revenue increase of 21%. The pricing model is subscription-based, with large corporations being charged based on specific feature needs. The overall effect after customer usage achieves at least a 3 times increase in conversion rate, and an average of 2 times growth in average order value.

New client base ➤ After apparel and cosmetics, pushing into the home decor industry

Despite the overall increase in e-commerce sales, the personalized recommendation service has shown impressive results. However, due to the pandemic, non-essential fashion industries have been impacted. Tammy Technology, which primarily relies on the fashion design industry, saw a decrease in e-commerce performance by about 30% during the pandemic. To diversify operational risks, starting from 2022, Tammy Technology expanded its service clientele to include distinctive, quality-type home furniture and living products.

As for why not expand the client base to 3C products? Yi-Ting Li explains, 3C products focus on cost-effectiveness and brand strength, like Apple computers which have a loyal group of fans, making it challenging to sway their purchasing behavior. However, apparel, cosmetics, and home decor focus on personalization, style, and taste, like apparel with the fast, short-term 'fast fashion' trends, updating products weekly, and seasonal characteristics, updating personalized recommendations every 3-5 days; and cosmetics, including makeup and skincare, which have high customer loyalty and repurchase rates, are most suitable for recommendations and proactive discount messaging. Makeup and outfits represent personal taste, thus these two industries can complement each other in personalized recommendations.

To accelerate the process of integrating businesses with personalized recommendations, it is necessary to establish an SOP,' Yi-Ting Li continued, 'Tammy Technology, by introducing recommendation services in the fashion design industry, has constructed a service process (SOP) to facilitate rapid successful experience replication, expecting to quickly integrate into the life and home industry in the second half of the year.

New business model ➤ Establishing a new marketing model centered on the consumer

Currently, Tammy Technology's client number has exceeded 2000, including globally renowned fashion brands like L'Oreal and BLUE WAY. The future focus will remain overseas, aiming for markets like Hong Kong, Singapore, and North America. Tammy Technology, with its successful experience of integrating recommendation systems into fashion e-commerce, has gained investors' favor, securing investments from domestic and international accelerators in 2021, raising a total of 70 million New Taiwan dollars, allowing for workforce and scale expansion. Future plans include integrating investor resources to establish a new marketing model centered on consumers.

Tammy Technology co-founder and COO Yi-Ting Li.

▲ Tammy Technology co-founder and COO Yi-Ting Li

「Translated content is generated by ChatGPT and is for reference only. Translation date:2024-05-19」

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【解決案例】神經元科技 動鑑觀顫 以眼為始 最佳智慧醫療輔助者
Neuron Technology, moving and observing, starting with the eyes, the best smart medical assistant

Looking around the world and in Taiwan, the number of patients suffering from vertigo is increasing year by year When faced with vertigo testing, most people will choose to have it diagnosed by a doctor or hospitalized with neuromedical imaging tools such as MRI or CT for interpretation However, this may lead to misdiagnosis of vertigo, overdiagnosis of patients, waste of medical resources, etc, and cannot be effectively traced back The actual condition of the patient's dizziness In order to solve the long-term clinical pain point of vertigo, Neurobit has developed a smart wearable medical device - NeuroSpeed smart glasses and an AI assistance system It provides an AI smart solution for rapid screening of vertigo, assisting doctors in quickly screening more than 80 of brain diseases Efficient detection power with accuracy and sensitivity of over 90 Neuron Technology was founded in 2016 The co-founders include Yang Juncheng, Chen Weicheng, Huang Jinxun and Wang Jingfu The four of them were studying at the National Taiwan University Medical Engineering Institute and the Creative Entrepreneurship Program to jointly offer the "Biomedical Innovation and Commercialization" course Next, let’s embark on the entrepreneurial journey together The core team members of Neuron Technology are mainly composed of cross-field experts in medical engineering, information technology, neurology, patents, business, etc The common entrepreneurial concept is to continuously explore and explore unsolved pain points in medical clinical practice Seeing that patients were suffering from vertigo, Neuron Technology invented and independently developed an efficient and practical wearable smart medical device, NeuroSpeed Smart Glasses, which combines hardware AI-assisted decision-making system software to provide an AI smart solution for rapid dizziness screening Neuron Technology CEO Yang Juncheng said that the proportion of people in Taiwan and the world who suffer from vertigo is very high In Taiwan, as many as 3 of the people about 700,000 suffer from vertigo, while in the United States, about 1,000 people suffer from vertigo Tens of thousands of people go to see a doctor due to vertigo From the data, it can be seen that the vertigo medical care market is quite huge Regarding rapid screening for vertigo diagnosis in the clinic, current rapid screening tools in hospitals mainly use neurological examinations, and most of them are processed through questionnaire-type scales The diagnosis will rely too much on the patient's chief complaint and the doctor's experience judgment, and lacks quantitative indicators, resulting in Misdiagnosis of vertigo and loss of golden treatment time For patients with vertigo who are admitted to the emergency department, medical diagnosis in the past relied heavily on neuromedical imaging tools such as computed tomography CT or magnetic resonance imaging MRI After observation, it was found that the equipment was insufficient In the United States, the number of patients admitted to the emergency department Less than 3 of the population can receive immediate MRI diagnosis, and less than 50 can receive CT diagnosis However, excessive use of CT or MRI diagnosis may lead to overdiagnosis and treatment of patients, and even waste of medical resources In order to help vertigo patients accurately and efficiently screen and triage and reduce over-diagnosis in clinics and emergency rooms, NeuroSpeed Smart Glasses, a wearable smart medical device developed by Neuron Technology, is believed to have a great impact on the overall application of medical resources and patient diagnosis and treatment It is very helpful Yang Juncheng said that if it is not necessary to use MRI to track the diagnosis, this device can be used as a rapid screening test before the existing MRI neuroimaging tools and after the patient is admitted to the hospital, reducing over-diagnosis of patients NeuroSpeed's examination method is to quickly screen for nystagmus to identify patients with potential brain diseases The examination method of this technology is to observe the trembling state of the eyes and a series of eye movements when the subject is staring at a stationary object, so as to judge Brain risks for appropriate diagnosis and treatment NeuroSPeed smart glasses can crack brain and eye diseases, clinical trial sensitivity reaches 90 With the active research and development of Neuron Technology, two generations of NeuroSpeed smart glasses have been successfully launched The first generation NeuroSpeed mainly provides doctors with real-time observation of high-quality eye images and eye movement response-related examination data reference, and does not provide auxiliary diagnosis services The second generation of NeuroSpeed allows physicians to record, track, store and view relevant eye movement analysis and pupil area identification, thereby effectively diagnosing diseases of the central, meridian and peripheral nervous systems Because the second-generation NeuroSpeed product has the function of assisting doctors in analysis and diagnosis, it has been classified as a Class II medical device in the United States and must be certified by the US FDA before it can be sold externally At this stage, this product has completed pre-submission and will be submitted for review after the biocompatibility test is completed It is expected that the second generation NeuroSpeed will successfully obtain US FDA certification next year In terms of actual verification fields, NeuroSpeed has currently cooperated with New Taipei Shuanghe Hospital and Taichung Tzu Chi Hospital for clinical verification Its clinical results have confirmed the classification judgment of central nervous system diseases such as stroke and other vestibular system diseases With the addition of NeuroSpeed Smart glasses are designed to be lightweight and easy to carry, detect quickly and easily, and have the functional characteristics of automatic interpretation They can effectively assist doctors in quickly screening for potential brain disease risks in patients with vertigo Field verification with foreign medical centers mainly involves vertigo patients admitted to the emergency department Physicians can use NeuroSpeed smart devices to interpret the phenomenon of stroke diagnosis Currently, the accuracy of clinical trials in the above-mentioned cooperative hospitals reaches 80 and the sensitivity reaches 90 Neuron Technology develops smart wearable medical device NeuroSpeed smart glasses In addition to becoming the best smart medical assistant for doctors to quickly screen brain disease risks in the clinic and emergency department, NeuroSpeed smart glasses also assist doctors in the detection and assessment of strabismus risk They are jointly developed with the Tri-Service General Hospital through neuron technology The "Portable Strabismus and Abnormal Eye Movement Diagnosis System" is implemented in the Tri-Service General Hospital, providing doctors with a complete preoperative assessment of strabismus and postoperative tracking basis This excellent RD technology achievement was recognized by the 17th National Innovation Award-Clinical Innovation Award in 2020 We know that many diseases can cause congenital or acquired eye movement abnormalities, and even cause symptoms of strabismus or nystagmus Among them, as for strabismus, according to expert physician consultation surveys, the global prevalence of strabismus among school-age children is 2 5, while the prevalence of strabismus among school-age children in Taiwan is about 1 to 4 Yang Juncheng said that clinical diagnosis of the symptoms of these diseases is mainly divided into two categories deviation measurement of eye position and eye movement test It has been observed that there is currently a lack of objective quantitative methods for diagnosing eyeball position deviation, and eyeball deviation measuring instruments are used to check subjectively For Neuron Technology, the current NeuroSpeed instrument and strabismus and abnormal eye movement diagnosis system software can integrate objective and clear eyeball images, eye muscle function and eye deviation angle data as a rapid test that meets clinical diagnostic criteria Service, the data of these tests can be used as the basis for doctors’ complete preoperative assessment and postoperative tracking of strabismus Therefore, this system can provide objective and effective quantitative analysis, which can greatly reduce the medical risks of patients during surgery In terms of business model, Neuron Technology mainly cooperates with hospitals to sell research-based products It is believed that the company expects to have significant revenue performance after passing the FDA next year At present, Neuron Technology will use the country's first wearable smart medical device NeuroSpeed smart glasses and AI assistance system to provide software and hardware integrated solutions to assist doctors in quickly screening brain diseases and eye diseases, extending patients' golden treatment time and reducing social risks health care costs to create a triple win NeuroSpeed smart glasses assist doctors in quickly screening brain and eye diseases Looking at the world, the pioneer of smart medical equipment, a new paradigm of biomedical software and hardware system integration In the early days of Neuron Technology’s entrepreneurship, technology research and development and business expansion faced many challenges Yang Juncheng expressed his sentiments that since the NeuroSpeed product is the first medical smart glasses developed in China, both in terms of obtaining hardware raw materials and developing technical specifications, The challenges associated with building and integrating related systems are higher than those for consumer electronics Additionally, bringing together cross-disciplinary talent and integrating it into a core team is also an entrepreneurial challenge In terms of business development, although the company has accumulated clinical verification results and published related outputs, the establishment of market channels still requires continuous efforts to expand It is hoped that it can continue to rely on the assistance of legal persons such as the Capital Strategy Council to actively create more diversified market channels and connect potential Cooperating manufacturers In order to accelerate international expansion and market operation exchanges, the company will conduct a new round of fundraising planning at this stage to meet development Since its establishment, Neuron Technology has taken long-term development and stable profits as its operating goals Yang Juncheng said that in addition to focusing on existing professional fields, we also develop and apply value-added products through the company's software development and software development The accumulated RD energy of hard integration is expanded to other medical disciplines and fields Yang Juncheng hopes that Neuron Technology can become a pioneer in smart medical equipment, with research and development oriented to meet the needs of users and patients, and also hopes to become a model for the integration of biomedical software and hardware systems For the medium and long-term layout, the company will promote industry-university exchanges and cultivate biomedical talents integrate upstream and downstream industry resources to create smart medical solutions and platforms and actively explore foreign sales markets such as the United States and Europe as a basis for sustainable development of the company Vision 「Translated content is generated by ChatGPT and is for reference only Translation date:2024-05-19」

【解決方案】日康科技運用AI人臉辨識偵測生理數據 知人知面也知心 自我健康不漏接
Zcon Telehealth uses AI facial recognition to detect physiological data so that people can know everything about their own health

On a weekend morning, Grandma Li, who lives in Taipei, was happily having a video call with her little granddaughter in Tainan through the screen of an AI health management robot Then at 900 am, the foreign domestic helper's mobile app displayed a health management reminder sent by the robot, notifying that Grandma Li needed her daily physiological data measurement Grandma Li faces the camera on the robotrsquos screen, and the screen displays Grandma Li's blood pressure, blood oxygen, heart rate, heart rate variability, and stress index The robot detected that grandma's blood pressure was a little high, and a picture of blood pressure medicines immediately popped up on the screen to help the foreign domestic helper quickly find the medicines, making Grandma Li feel more at ease when taking medicine This AI telehealth care application is not futuristic, but rather the AI-enhanced comprehensive telehealth care solution of Zcon Telehealth, which has been established for 10 years, providing thoughtful companionship for the elderly through AI It can be used for non-contact physiological data measurement in the post-pandemic era, significantly cutting the labor cost of care in half Bobby Pan, the founder and president of Zcon Telehealth, which has accumulated abundant technical capabilities in the telecommunications and banking industries over 20 years, observed that the demand for telehealth care is an inevitable business opportunity, and decided to establish Zcon Telehealth in 2013 He worked hard with the core AI technology team to develop a comprehensive telehealth care solution Four years ago, he set the goal to develop an AI-based telehealth care platform, and returned to school to study in a doctoral program, focusing on the research of contactless detection of physiological data using AI facial recognition technology He successfully obtained an invention patent 2 years later Zcon Telehealth is the third company in the world after an Israeli company and Taiwan's National Chiao Tung University to provide technological and service innovations for AI facial recognition to detect physiological data, and successfully incorporated it into the company's telehealth care management platform As Taiwan becomes an aging society, demand on elderly care will increase and become more diverse In addition, the increase in demand on physiological data measurement due to COVID-19, coupled with the shortage of manpower in care institutions, has highlighted the importance of telehealth care solutions The market demand for telehealth care can be divided into three main service targets home, social residence, and institutions Telehealth care can provide real-time physiological data detection, and the data can be uploaded to the cloud for storage, effectively solving the problem of insufficient caretaking manpower Seeing that the demand for telehealth care is irreversible at home and in care institutions, Bobbdy Pan observed that telehealth care should have five major elements, namely precision care, precision medicine, precision diet, precision health supplement, and AI companion robot He looks forward to the five major elements effectively connecting Zcon Telehealth's healthcare products, and providing more considerate telehealth care services for senior citizens or institutions To this end, Zcon Telehealth uses AI technology to strengthen comprehensive telehealth care solutions The company's products are integrated into four major areas, including telehealth care management platform, tele-psychological consultation platform, AI health management robot, and physiological data detection technology using AI facial recognition AI facial recognition technology contactless physiological measurement obtains data within 30 seconds, saving 12 of the labor cost of care The telehealth care management platform is an important core care platform of Zcon Telehealth It effectively integrates the exclusive measuring equipment provided by the company to daycare center, such as blood pressure monitors, forehead thermometers, and i-GlucoPal - needle-free blood glucose detection By downloading the smart care app of Zcon Telehealth, it can help long-term care institutions collect physiological data records of the elderly, and store the data in the cloud via Bluetooth transmission, allowing institutions to quickly obtain health data reports of the elderly Elderly people can also download the app, and use their own account and password to accurately measure and record their personal physiological data At the same time, family members can also use the account and password of their elders in institutions to keep an eye on the elder's health status and past measurement records The company is currently cooperating with 8 daycare centers affiliated to the Taiwan Rehabilitation Technological Association through the telehealth care management platform, which can significantly save 12 of the care labor cost, and has successfully provided 2,000 elderly people with general home care Regarding the tele-psychological counseling platform, Bobby Pan said that the company began to promote it in 2018, but online psychological counseling was not popular at that time Counseling centers only needed to use LINE or video platforms to provide services It was not until the COVID-19 pandemic in the past two years that caused people to go out less, which caused psychological counseling centers to lose a large number of customers Therefore, tele-psychological counseling platforms have become an important service channel for counseling centers to develop their customer base The tele-psychological counseling platform is provided to counseling centers in the form of an app Its functions include Google Meet video, online appointment, cash flow from payments, case management, account management, and emergency notification Counseling centers obtain a private account through Zcon Telehealth, and will be able to independently monitor the database management status of the counseling center, such as psychologist schedule management Zcon Telehealth thoughtfully provides the UberPsycho app service to clients After downloading the app, customers can locate and instantly match with the nearest counseling center and matching location to complete the search for a counseling center Customers can subsequently make an online video call or go to the counseling center to meet their counseling needs, breaking the limitations of space and meeting customers' needs for real-time consultation or spiritual companionship when they are emotional, truly achieving "Anywhere, Anytime, On-Demand Service" The product is an online psychological counseling platform that has been reviewed and approved by the Health Bureau and is compliant with regulations Counseling centers only need to apply online to start online counseling services, and do not need to worry about system setup At present, the tele-psychological counseling platform has successfully cooperated with 18 counseling offices in Taiwan Recognizing that AI companionship and housekeeping are important trends in telehealth care, Zcon Telehealth launched Taiwan's original AI health management robot, integrating hardware manufacturers with health management software services provided by Zcon Telehealth The service functions of the AI health management robot include the physiological measurement of Zcon Telehealth's Smart Care app combined with its own measuring equipment blood pressure meter, forehead thermometer, blood glucose meter, cloud storage of physiological measurement data and abnormal data notification, remote video monitoring, caregiver work reminders, medication reminders, and physiological data functions based on AI facial recognition The AI health management robot is mainly targeted at families with foreign caregivers Employers can set work item and time reminders on the Zcon Telehealth Smart Care app, such as accompanying elders for a walk, elders taking medicine, or taking photos while the elders are in bed The robot's screen or voice playback reminds foreign caregivers of work items when caring for the elderly When the foreign caregivers finish their work, they must tap the complete button on the robot's screen to indicate that the task was completed The AI health management robot can help employers effectively remotely track whether foreign caregivers have completed daily elder care tasks as scheduled In addition, employers can have video conversations with their elders through the app and the screen of the AI health management robot The screen can also display pictures of medicine to reduce the risk of elderly people taking the wrong medicine Bobby Pan said that "zero contact" has become an important hygiene behavior in the post-pandemic era Combined with telehealth care, Zcon Telehealth has launched AI facial recognition technology to detect physiological data, which is different from typical wearable devices in the market, such as smart watches or bracelets that use photoplethysmography PPG for contact-based physiological detection Zcon Telehealth uses remote photoplethysmography RPPG for facial detection This method extracts signals from the tiny periodic color changes in light reflected from the skin caused by heartbeat RPPG can be roughly described as a modified version of reflective PPG, in which ambient light replaces LED and a camera lens replaces the photoelectric detector Physiological data detection technology based on AI facial recognition uses contactless measurement to detect changes in facial blood flow through images This technology can simultaneously integrate measurement of blood pressure, blood oxygen, heart rate, heart rate variability HRV, and stress index Users only need to face a regular webcam or mobile phone lens for 5 seconds, and reference data of the five physiological indicators can be detected and displayed within 30 seconds The data can be viewed in Android, iOS, or web version This product can achieve convenient self-health management and measurement functions for those who frequently travel abroad, workers such as security guards, service providers such as taxi drivers, or migrant workers, replacing the inconvenience of carrying various physiological measurement equipment in the past Zcon Telehealth is the third company in the world to provide physiological data detection technology based on AI facial recognition The company has successfully applied for an invention patent due to the innovation of this technology and services AI facial recognition health management has successfully cooperated with the health management center of a hospital in Kaohsiung, and provides the center's members who download the app with self-health measurement services In addition to health examination centers, the AI facial recognition health management service also cooperates with domestic TV manufacturers to develop customized Android TV apps and integrate them into Internet-connected TVs to provide health measurement detection services Physiological data detection technology based on AI facial recognition can quickly measure and provide physiological data - Demonstration by Bobby Pan, founder and president of Zcon Telehealth Psychological consultation AI brainwave detection equipment to understand customers' mental health status in advance In terms of tele-psychological counseling platform services, Zcon Telehealth not only assisted counseling centers with developing new remote customer service channels during the pandemic, but also uses the UberPsycho app to quickly help customers match with psychological counseling centers that suit them It has also successfully provided value-added services that combine psychological counseling at counseling centers with AI brainwave equipment for brain health assessment through clinical verification It also obtained brain assessment and test reports, and then guided customers to appropriate psychologists for counseling "More than 23 million people in Taiwan receive psychological counseling services every year, and about 110 of them, or more than 230,000 people, need further psychiatric treatment" In addition, the psychologists have different clinical experience and judgment Bobby Pan pointed out that if psychological counseling can be combined with AI brainwave equipment for brain health assessment, and it can provide customers with the early prevention mechanisms of "mental health examination" and "psychological counseling" He believes that the company can quickly grasp the customer's mental state and prevent them from doing something they will regret With the support of the AI HUB project of the Industrial Development Bureau, Ministry of Economic Affairs, Zcon Telehealth cooperated with 5 counseling centers in field verification, providing the counseling centers with AI brain health assessment equipment The customer test report includes simple mental assessment, heart rhythm assessment, autonomic nervous system assessment, behavioral response assessment, brain health assessment, neurological response assessment, and brain emotion assessment In terms of breakthroughs in AI technology, Zcon Telehealth connects devices through a brain-computer interface for brain health assessment indicators, transmits physiological data, and uses a long-short-term memory model and convolutional neural network to analyze neural indicators It automatically generates a cognitive function assessment report through cloud services as the quantitative result of mental health examination This value-added service of the verified mental health examination solution has been actively expanded to all counseling centers in Taiwan through cooperating counseling centers In the future, the company will continue to cooperate with medical institutions and health examination centers to expand its business Psychological consultation AI brainwave detection equipment to determine mental health status in advance In terms of business model, physiological data detection technology based on AI facial recognition uses a non-binding payment mechanism Individuals or companies will receive AI blood oxygen detection cards provided by Zcon Telehealth, and scan the QRCode on the card using their mobile phones for unlimited self-health measurements within one month They only need to pay NT300 per month, which is quite affordable In addition, the fee for the telehealth care management platform is also very affordable at only NT100 for each account For the tele-psychological counseling platform, Zcon Telehealth signs annual contracts and bills customers on monthly basis The AI health management robot is provided for customers to buy out Looking towards the international market while based in Taiwan, developing diverse telehealth services From the perspective of Zcon Telehealth, how to successfully develop products, market them, and expand business opportunities has been a challenge since the company was founded Among them, the company's development of physiological data detection technology based on AI facial recognition was the most challenging Bobby Pan said that since there is no precedent in the industry, the only way was to go back to school to study Fortunately, he was admitted in a doctoral program two years ago and read countless foreign journals, which he then integrated into product design and development It took 2 years of hard work to achieve this result Zcon Telehealth is not only passionate about the development of AI-enhanced telehealth care services, but also believes that AI-based contactless physiological health measurement and data can provide people and care institutions with a more affordable, convenient, fast, and considerate health measurement option in the post-pandemic era In terms of business strategy, Bobby Pan hopes that recent promotion of the physiological data detection technology based on AI facial recognition will continue to increase market share and create cooperation opportunities with channels To this end, the SDK Software Development Kit developed by Zcon Telehealth allows any application owner to embed it into their solution, and can use the SDK to directly detect physiological data on Android or iOS devices It is also applicable to mobile phones, tablets, smart TVs, or smart health mirrors In the future, Zcon Telehealth will primarily target large-scale health companies for cooperation, and looks forward to finding more potential partners with the assistance of the Institute for Information Technology III In the past two years, Zcon Telehealth has actively expanded into the field of AI healthcare and maintained its leadership in AI facial recognition technology Facing the fiercely competitive AI healthcare industry, Bobby Pan said that Zcon Telehealth must plan ahead and will first provide physiological data detection technology based on AI facial recognition to charity and religious groups free of charge, in order to increase product visibility in the short-term In the mid-term, Zcon Telehealth will partner with large health companies, such as health examination centers, and utilize the big data collected through the cooperation to plan customized health products and services For long-term development, Zcon Telehealth plans to set up a branch in Texas, USA by the end of this year and establish local distribution channels It will actively expand business to emerging potential markets, such as Vietnam, the Middle East, and South America You can know what people look like but not what's going on inside Zcon Telehealth breaks through the traditional approach and uses AI facial recognition technology to detect multiple physiological data in 30 seconds, gaining insight into an individualrsquos current health condition, so that it can not only know what people look like, but also what's going on inside Bobby Pan said that it took years of hard work to complete the development of physiological data detection technology based on AI facial recognition Zcon Telehealth is looking towards international markets while it is based in Taiwan, and will develop diverse telehealth services Bobby Pan, founder and president of Zcon Telehealth

【解決方案】輔人科技透過智慧感知床墊 心領神會 讓照護長輩變得有溫度
Furen Technology uses smart sensing mattresses to understand and make caring for the elders warm.

Taiwan is moving towards an aging society, and the demand for long-term care for seniors has increased significantly The invisible killer of long-term care - the fall of an elder is an unspeakable pain for home caregivers and care institutions How to turn every unexpected crisis into the most immediate and warm care is a true test of the adaptability and innovation of smart care In order to make filial piety easier, Foreaider Technology has launched the intelligent sensing mattress Foreaider-Z, a thoughtful auxiliary device that can prioritize the physiological information of the elders, allowing the elders to live with dignity, make up for the lack of care manpower, improve the quality of care, and reduce the cost of care The fall rate reaches more than 25, effectively saving more than 200,000 yuan in care costs per person per year “To take care of my mother” was the original intention of Furen Technology when it was established in 2018 Luo Yilin, founder and general manager of Furen Technology, said that he has been a caregiver for more than 10 years and recalled that his mother had A patient with severe mental illness spent 20-30 years in a nursing home Because he was reluctant to leave his elderly mother, Luo Yilin decided to shoulder the heavy responsibility of taking care of her In the past, my mother stayed in a nursing home for a long time, which made her unwilling to contact strangers and made her feel insecure about changes in the environment and space This is why Furen Technology "makes filial piety simpler without changing the living environment of the elderly" "Let the elderly live with dignity" as the ultimate goal of the product, we decided to use advanced sensing technology and AI analysis to deliver appropriate care information to caregivers, eliminating the physical and mental torture that caregivers experience when caring for the elderly We look forward to using smart care AI Technology makes interacting with elders easier Elder falls are the most common accidents that occur when caring for the elderly at home Bed exit warning technology has become one of the important demand indicators for caring for the elderly, Luo Yilin said Insufficient manpower at night is often a headache for the operation of nursing institutions They can only handle daily routine care affairs, but cannot properly manage emergencies or minor symptoms of the elderly, such as falls at the bedside, temporary physical discomfort such as aspiration pneumonia, etc It is a problem that cannot be properly handled by the current ward inspection and shift handover mechanism For nursing institutions, taking bedside falls as an example, a fall may increase the average annual care cost by more than 200,000 yuan per person In order to build a non-verbal communication bridge between caregivers and care recipients, help care institutions quickly respond to the elderly's physiological and medical information, and improve medical care schedule planning, Luo Yilin and the core team gathered caregivers, doctors, and senior engineers and other professionals, jointly independently developed the "Smart Sensing Mattress" Foreaider-Z to provide homes and care institutions with more thoughtful and high-quality hardware and software AI smart care solutions Helping people without being too strict and helping people without blame is the founding purpose of Helper Technology, which mainly delivers on two levels The first is to put people first and make caring for the elderly a warm interaction In addition, caregivers should have a selfless dedication mentality It has been observed that the cared for may not be willing to express their own needs due to different reasons If the needs of the elders can be grasped through smart care technology, it will not only bring more dignity and dignity to the elders Space can reduce unnecessary communication misunderstandings, make the care process smoother, and reduce care costs Smart sensing mattress, the caring guardian of the elders, reducing the fall rate by more than 25 In the technological breakthrough of smart sensing mattresses, combined with the physiological micro-motion sensing technology developed by Furen Technology, it uses air pressure changes for physiological sensing and AI algorithms, so that caregivers do not need to replace the original mattress Place the smart sensing mattress with a thickness of less than 1 centimeter under the elder's original mattress, plug it in and connect it to the Internet Wait 3 minutes for the environment parameters to be automatically matched and set, and the pressure on the bed can begin to be accurately detected changes and interpret the actions and behaviors of the elderly For critically ill and long-term care recipients in nursing institutions, as well as the elderly and infants at home, Furen Technology has launched three versions of smart sensing mattresses, including the smart sensing mattress "Lite version", "standard version" and " Pro version" The Lite version entry-level version, combined with air pressure change sensing technology, can provide home caregivers with relevant identification functions to warn the elderly when leaving bed and inquire about daily routines The OTTALK home care bell APP can be downloaded through the mobile phone, and the caregiver can remotely Set the bed exit warning time and pay attention to the elderly's status of leaving the bed or not, and check the status of work and rest through the mobile phone The standard version, in addition to the bed exit alarm function, can provide caregivers with data measurement status of the elderly's heart rate and breathing during sleep through analog signal calculation technology For the Smart Sensing Mattress Pro version, a three-stage warning function of bed-sitting-up-leaving the bed is specially added, as well as sleep status records such as time in bed, hours in bed, hours of light sleep, hours of deep sleep, hours awake, and number of respiratory arrests and other information, hoping to provide better and more timely services to end customers In terms of business model, Furen Technology provides small-scale care units with a buyout system that integrates smart sensing mattress software technology In terms of cooperation with SI industry players, the company provides hardware equipment for integration and creates more promotion opportunities through SI channels For the empirical application of clinical trials, Furen Technology has currently cooperated with Taipei An'an Nursing Home to successively introduce smart sensing mattresses such as Lite, standard, Pro and other functional products into the care environment to provide diversified services for the elderly Intimate and convenient services of intelligent care During the cooperation process, since An'an Nursing Home is a small institution with a shortage of manpower, the bed exit warning function of the smart sensing mattress helps caregivers quickly remotely determine whether the elderly has left the bed or has fallen, effectively reducing the fall rate by more than 25 Through physiological micro-motion sensing technology, it can quickly help caregivers record the elderly's sleep status the previous night, creating a more convenient communication mode and information exchange mechanism between caregivers and family members In addition, the implementation of smart sensing mattresses can help nursing institutions obtain more positive evaluations in the evaluation Furen Technology develops smart sensing mattresses through physiological micro-motion sensing technology Smart sensing mattress voice AI recognition reduces the number of people sent to hospital for aspiration pneumonia to less than 5 of the overall number of cases Optimizing the voice AI recognition establishment mechanism has always been the goal of Furen Technology’s efforts to improve Luo Yilin said that he was very grateful to Furen Technology for having the opportunity to participate in the development plan of AI care services for respiratory diseases under the guidance of the Industrial Bureau and the Information Policy Council painting, and conducted field clinical demonstration at Puli Christian Hospital Through this project, not only the smart sensing mattress uses AI voice recognition and calculation technology to become more sophisticated, but also an AI training optimization framework is established to allow caregivers at Puli Christian Hospital to respond to the elderly’s upper respiratory tract-cough sounds and lower respiratory tract symptoms -The identification and warning performance of heartbeat and respiratory rate changes are more optimized, and the number of people sent to the hospital due to aspiration pneumonia in care institutions is effectively reduced to no more than 5 of the total number of cases in the month It is believed that with the integration of smart sensing mattresses and respiratory disease AI care services, the service is expected to spread to 5 domestic medical institutions this year Luo Yilin said excitedly that not only that, the smart sensing mattress has also been favored by Japanese dealers and conducted product testing In the next stage, business promotion in Japan will be launched Smart sensing mattress-assisted care institutions reduce the number of people sent to hospital due to aspiration pneumonia Create the integration of long-term care industry software, hardware and service ecosystem to make care simpler Although Furen Technology has only been established for 4 years, it took 9 years to complete product technology research and development Luo Yilin expressed his gratitude for supporting and recognizing the company's entrepreneurial philosophy despite limited manpower and resources The guidance and support of the distinguished people as well as the AI Industry Promotion Plan of the Industrial Bureau of the Ministry of Economic Affairs and the Corporate Information Strategy Council For a small start-up like Furen Technology, there are always challenges and learnings in terms of funding, technical issues, obtaining and processing of production materials and parts However, Huangtian pays off its hard work Driven by the ultimate goal of "making filial piety easier", Furen Technology strives to make smart sensing mattresses the first smart care product in Taiwan that uses air pressure sensing physiological information For the original intention of starting a business that emphasizes the orientation of social value, how to make smart sensing mattresses take into account social value while maintaining a win-win and balance of commercial interests is a strategic issue that Luo Yilin must carefully consider when operating the company's products and business development In the face of business layout, Furen Technology will work hard to stabilize operations and marketing operations in the near future to give back to investors and target customers who have supported the company for a long time In addition, Furen Technology is more active in international business development and product testing in Japan, Vietnam and Poland Regarding the mid-term planning, Luo Yilin believes that the care needs and services of the elderly cannot be completed independently by one industry Furen Technology looks forward to cooperating with more like-minded smart care industry players in the future By gathering the professional energy of each industry, we can build a complete Only with a diverse product chain mechanism can we work together to conquer domestic and foreign markets To this end, Luo Yilin hopes that the company can create an integration of the software, hardware and service ecosystem of the long-term care industry and realize its wish to make care simpler Looking forward to the future, Furen Technology will hope to move from long-term care to preventive medicine I believe that if preventive medicine is managed properly, it will definitely make a great contribution to saving the cost of long-term care Luo Yilin said that more importantly, it will help the elderly in their later life Halftime enjoys a more understanding quality of care and a bright and hopeful life Luo Yilin, CEO of Furen Technology「Translated content is generated by ChatGPT and is for reference only Translation date:2024-05-19」